Monday, August 9, 2010

One Fish Two Fish Red Fish Blue Fish

One Fish Two Fish Red Fish Blue Fish
By. Dr. Seuss

Funny things are everywhere.
Here are some who like to run.
They run for fun in the hot, hot sun.
Oh me! Oh my! Oh me! oh my!
What a lot of funny things go by.

Today is gone. Today was fun.
Tomorrow is another one.
Every day, from here to there.
funny things are everywhere.

Everything that mattered to me in life, much of which formulated my directional existence, I learned from Theodor S. Geisel. He showed me life has a glorious rhythmic cadence. Life’s laughter should be loud, uncontrollable and often. Words are powerful and emotions more so. Life’s levity should be taken seriously, and seriousness, with a touch of levity.

Ted did much in his life, but the areas that touched me greatly were born below deck on a battle ship, while Ted listened to the rhythm of the ship’s engine in an attempt to distract himself from the terrifying storm. Ted began to write nonsensical poems to the motors pounding beat. With the rhythm still persisting in his head about a week after leaving the ship, and as a form of personal therapy, he began to set words to the beat. When completed, instead of signing with his real name, he opted instead to use his middle name as well as take the liberty to bestow a doctorate to boot. At that moment, the world welcomed Dr. Seuss, and my life was forever changed because of it.

His words were unpredictable and grouped in unusual combinations. Often his words were his own creations all together. His sounds resonated in the phonological loop of working memory with echoic retention. He never bounced outside the world of propriety, but also never paid attention to established rules. He never worried about what was, but concentrated on what was not.

I admired his sensibilities and fall back on them often.

He decided he would publish his works. However, he was rejected by the first 28 publishing houses he encountered. Their reasoning was that the writing, “And to Think That I Saw It on Mulberry Street,” was just too different from the other books on the market.

Sorry my blog wasn’t around back then …

Luckily, the 29th publisher realized that different was the point, and by the time of his death in 1991, the 46 books written and illustrated by Ted had sold more than 200 million copies and translated into 20 languages.

This week, bring a little “Suessian” to your life and business. Buy a book or two or go online and read them again. If you have the opportunity, read one to a child and watch their synapses fire. Remember that its fine to think out OR inside the box, as long as you do it with a fox, wearing oranges socks and eating bagels and lox.

Mostly, just be creative. Here, there, and everywhere.

All my best,

Greg Salsburg
The Big STIR
Miami | New York | London
c: (561) 386-8064
o: (305) 407-1723

1 comment:

  1. Great blog this week! I think if more people thought in terms of a children's book, work/life would not only be more fun, but more productive as well/